Peterson Farm Brothers Heat Up a Cold Florida Night

In Activism, Classic, Corny News, Current News, Events, Farming, Social Media by Cathryn

Peterson Bros editedCommodity Classic heated up a cold Florida night last week when the Peterson Brothers took center stage during the Evening of Entertainment. The family farmers, whose “I’m Farming and I Grow It” video went viral last spring, accepted honors from event sponsor Monsanto for their work to promote the image of modern agriculture.

The brothers, who have created a series of YouTube videos parodying trendy songs, brought farmers into the tech spotlight, with their version of the party anthem gaining more than eight million views. Combining their youthful, fun-loving spirit with their passion for agriculture, these young men pushed family farmers into the national spotlight.

The air outside may have been unseasonably cold, but the brothers sparked warm enthusiasm in the crowd. Leading by example, the Peterson Brothers showed that farmers can effectively use social media to start a dialogue that gets consumers excited too.

Want to join the movement to get a conversation rolling about farming? Click here to learn about innovative programs offered by the National Corn Growers Association that can help you get started.