Posted: August 5, 2009
Just saw one of best arguments ever made against our continuing dependence on petroleum and better yet, it came from a global oil giant, Occidental Petroleum.
The commercial, now posted on You Tube, shows a gentleman and his dog reacting as many of the products in their home that contain petroleum disappear. Everything from the TV remote, to his easy chair and eventually the shingles on his home mysteriously go “poof” as evidence of how much we depend on petroleum.
I am sure some marketing/ad agency guru persuaded Occidental this cute concept was a good idea. However, in the decade of $4 gasoline not everyone views the commercial that way. For those concerned about our reliance on imported oil for more than 60% of our needs, this looks somewhat like a clarion call. All I could think while watching this is maybe we can still avoid the images portrayed in the spot by taking aggressive steps to reduce this petro dependence.
Maybe they didn’t get the memo that virtually everything we make from petroleum can be made from agricultural products like corn. Carpeting, ethanol, film and plastic resins are being made today. Combine this knowledge with the growing production capacity of corn producers and I think Occidental may have let the genie out of the bottle.
Life Without Oil sounds like a goal to me.