Posted By Cathryn September 16, 2015
Worried about what sweetens every item in your cart each time you step in your local market? Frazzled trying to determine if honey, cane sugar or HFCS is the “right” choice for your family? Guilty when you don’t have hours to stop and check every label?
There is no need to worry, according to a new article in the Journal of Nutrition highlighted on the Washington Post’s blog. All three sweeteners are essentially equal in terms of their affect on your health.
No matter if you choose cane, corn or beat, only 10 percent of one’s daily caloric intake should be made up of any sugar, according the the World Health Organization. While this might mean you should watch how much sugar is in your food, it means that there is no need to worry of which type it may be.
Fast food chains marketing themselves as “healthy options” may want you to believe that their products are somehow superior because they eschew HFCS, but the science doesn’t support their claims. Their marketing departments probably have much more interest in your wallet than your health.
So, take a deep breath knowing you can put at least one dietary dilemma to rest. Honey, corn, cane or even beet, what is important is the amount of sweetener not which one is in what you eat.
Posted By Cathryn September 15, 2015
Today, Corn Commentary features a guest post from Missouri CommonGround blogger Kate Lambert. A passionate agvocate who blogs at UptownSheep.com, Lambert describes the frustration many of her fellow farmers feel when trying to convey their passion and love of farming. Why struggle in this way? Because, as you will see, Lambert and many like her deeply understand the importance of communicating with consumers.
Dear Concerned Consumer,
The marketing research tells me that I should focus on the positive when I address you. I shouldn’t talk about the environment, or the health of my soil – they say you do not care about those things.
They tell me not to discuss the challenge of feeding the world. I should not detail the challenges of feeding my own family on a farmer’s income, with ever rising input costs, unpredictable weather patterns and buyer preferences that change with the direction of the wind. They tell me this doesn’t register with you.
They tell me to only speak about things that directly impact you. They tell me not to talk about the science, because the emotional registers more. They tell me not to talk too long or write too much, you don’t have time.
They tell me not to get angry. But if I am honest, sometimes I do.
I get angry that you have time to read about the latest detox diets and “natural” foods, yet don’t have time to read how seed technology is increasing yields in developing nations, and helping us here at home to be better stewards of our land.
I get angry that you are willing to pay a premium, up to 60%, on a product with a label that doesn’t even mean what you think it does.
I get angry that you think “Big Agriculture” is waging some kind of war, but refuse to acknowledge the huge profits being made off those labels you are now demanding.
I get angry that you demand “chemical free” farming, or even think that “chemical free” is possible. I get angry so many of you do not seem to know what a chemical is.
I get angry that marketing hides that all types of farming – from organic to conventional – use chemicals. They do it SAFELY and minimally, but they use them.
I get angry that you do not understand that farmers only provide raw product and that once it leaves our farm we are not responsible for what the food processors do to it.
I get angry that you don’t celebrate the fact that youspend less than 10% of your disposable income on food, when people in other nations spend 40%.
I get angry that you try to compare the decisions you make about your garden, to the management decisions my family has to make for our farm. If your garden has a bad crop, you go to the store. If we have a bad crop, we stand to lose our farm, our house, our source of income. If entire areas have bad crops, thousands are affected by supply and price.
I get angry when you talk to a guy at the farmer’s market, who grows 40 organic tomato plants in his backyard where his 8 free range chickens live, and decide his opinion on agriculture policy is more trustworthy than mine.
I get angry that you expect us to change our farming practices as frequently as you change your diet fads, and to make such changes without using any technology.
I get angry that you demand “humane treatment” of livestock without having actually ever spent time with livestock. I get angry that you think my cattle herd needs the same treatment as your toy poodle.
I get angry that you think I need to be told how to treat my animals, like PETA is going to offer some insight that years of working with and caring for these animals hasn’t already taught me.
I get angry that you want the latest and greatest gadgets in every aspect of your life, and then expect me to put on overalls and grab a pitchfork, and farm the way someone told you that your great Grandfather did in the 1940’s.
I get angry that you think it’s fair to demand farming practices match some romanticized version of an early era and are perfectly accepting of the fact these changes will take my land and water, which I now use to feed hundreds, and use it to feed only dozens.
I get angry that you give more weight to Facebook memes than actual scientific studies. I get angry that you take Food Babe’s word, who has yet to actually set foot on a modern farm and literally has no qualifications to talk about the things she does, over nearly the entire scientific community.
I get angry that you cannot tell the difference between credible science and bad science. Like the “GMO Pig Feed” study from Australia. Or the “Glyphosate toxicity” study in rats. I get angry that the real scientists even have to address claims from these studies.
I get angry that you think there is some kind of war going on in rural America. That Monsanto has enslaved us all to fight their battle, and we are too “simple” to know any better. That conventional farmers are fighting with organic farmers. That big farmers are fighting with small farmers.
I get angry you don’t actually come out to rural America and see that we are all here, like we always have been, farming side by side and eating lunch together at noon.
The marketing research tells me you won’t have read this far down. If you have, I am actually trying to apologize for my anger.
I KNOW it’s not your fault. I KNOW that modern agriculture has failed to tell our story and companies took advantage of that.
I KNOW there is a ridiculous amount of information available that is often confusing and contradictory.
I KNOW we are a generation that didn’t get the core education we need to understand science.
I KNOW that nothing sells in the media better than fear.
I KNOW that most of you don’t know a farmer and that most of you have never set foot on a farm.
I am apologizing for my anger. And I am going to continue to try and reach out, in a positive way. But I just want you to know, if my anger shows through and it feels like it’s at you, it’s not.
It’s more at myself, and my industry, for not doing a better job of explaining the truth to you sooner. And yes, you do have the RIGHT to know. I just wish you had time for the whole story.
An American Farm Wife
Posted By Mark August 18, 2015
Does anyone else besides me get the impression that pet food companies are sporting multiple marketing personalities these days? They run about willy-nilly on television and online espousing the benefits of grain free dog food. These commercials and marketing materials are constructed in such a way as to make you believe dog food that contains corn is bad for your pet.
However, leave your set on a little longer and you are likely to see a spot from the same company pushing their traditional pet foods containing the good old golden grain….corn. Likewise if you land on one web site you quickly get the impression corn is making spot throw up or Scooby Doo go, well, Scooby doo. Nearby on another piece of digital real estate the same company tells you corn provides protein, energy, and linoleic acid, which is an essential fatty acid for dogs. Ounce for ounce, corn has twice the level of antioxidants as an apple.
Thankfully, one of the oldest and most respected pet food companies, Purina, has publically stated that corn contributes to a balanced canine diet. “You want to give your dog a food that supports health and enrichment. A balanced diet will keep your dog healthy and improve his life. That’s why we include corn in many of our dog foods.”
But Purina doesn’t get a pass on this issue as they exhibit some of the same dissociative disorder seen in many companies marketing human and pet foods today. They are marketing an entire line of dry and wet, grain free dog food products despite the acknowledgement that a miniscule number of dogs have any physical abnormalities that would require such a product.
Which begs the question….Hey, Sybil, why are you spending so much money marketing a product that is more expensive and that Fido doesn’t really need? You don’t need a psychiatrist to figure this one out. In an increasingly competitive market, producers of human and dog food are willing to market to an uninformed minority in the name of market share. At least when their paws are held to the fire, Purina confirms, “Our careful research has indicated to us that corn is not only acceptable in a dog’s diet, but benefits their health. 99-percent of dogs are not allergic to grains and thrive on a diet that includes them.
Posted By Cathryn August 4, 2015
Gwyneth Paltrow has faced her fair share of criticism for her food theories. From failing the Food Stamp Challenge 2015 to promoting incredibly pricey diets on Goop, she has clearly shown, time and again, that her point of view does not take into account the financial realities faced by average American families. Her status as Hollywood royalty creates an insular bubble which not only allows her to ignore the plight of the people who shell out hard earned money to see her movies but it also allows her to continue promoting her Patrician food politics on a national stage.
Today, she will join her equally aristocratic ancestor Blythe Danner to petition our legislators in Washington to stand on her side, one consciously uncoupled from reality, in opposing the Safe and Accurate Food Labeling Act. This legislation, which would create a national, science-based standard for the labeling of foods created with the use of biotechnology, plays an important role in keeping food affordable for American families.
Unlike Paltrow, look at the reality facing all of us today. Should the 50-state patchwork of labeling legislation which would most probably come to fruition without Congressional action go into effect, starting with Vermont next July, the average American family would see their grocery bill go up by $500 per year. They would gain a sticker, one based on marketing misinformation in many cases, without improving the quality of food or information they receive for their grocery dollars one iota.
Paltrow poses as a lifestyle guru, laboring under the delusion every one of us should aspire to her holier-than-thou views of food. It is hypocrisy. She eschews science, promotes profit-driven propaganda and advocates for a position which harms the very people who pay for her ludicrous lifestyle.
Don’t fall for it.
Our representatives in Washington should represent us. While most of us do not have the time to fly to DC or a staff to splash our views across the headlines, we do have a voice. There are more of us than her. In a democracy where every one of us is entitled to an equal vote, we can stand up for ourselves, creating a system where science and economics actually matter.
Contact your elected officials today. Let them know the real impact failing to support this key legislation would have on the people who actually matter, their constituents. It is easy to do. Start by clicking here.
Posted By Cathryn July 22, 2015
This week, CommonGround Maryland volunteers took to the airwaves in our nation’s capital to discuss upcoming events where people who have questions about food can have real conversations with the women who grow and raise it. Sharing an incredible recipe for roasted sweet corn and blue crab gazpacho, Paula Linthicum and Jennifer Cross reached out to the audience of ABC News Channel 8 to help residents of Washington DC, Maryland and Northern Virginia understand that they can enjoy food without the fear.
To view the clip, click here.
This Friday, Common Ground will host a crab feast at NCGA President Chip Bowling’s farm in Newburg, Maryland to begin that same conversation with DC media and Congressional staff. Working together, the volunteers who make up this grassroots movement are gaining momentum in their effort to get Washington buzzing about the real story behind American farming – one they live every day.
Check back next week to find out more or go to Common Ground to learn more!
Posted By Cathryn June 16, 2015
When you look at the facts, conventional agriculture scores higher than organic on sustainability. What system generates these results? The new Responsibly Grown labeling system developed by Whole Foods.
According to a multitude of media reports, the system will rank produce on a variety of criteria including water use, pesticide use and sustainability. Then, the data will be used to award produce selections with a label of “good,” “better” or “best.”
For one example, from Fox News, click here.
From early reports, conventional farmers have placed much higher than the growers using organic methods.
The system reflects a shift in the industry as a whole. While organics may have grown in popularity, many advocate a more scientific approach to assessing the impact of food production. Whole Foods spent three full years developing the Responsibly Grown program. Instead of simply applying a label to market the produce, they provide information on the true impact of growing practices.
Farmers, whether conventional or organic, strive to care for their land. It has provided a livelihood for their family for many generations in most cases. In about as many, they hope it will continue to do so for many generations to come. Keeping it healthy only makes sense.
Conventional production can be more sustainable than organic. Soon, the proof will be clearly labeled at a Whole Foods near you.
Posted By Cathryn May 13, 2015
Recently, I had the pleasure of joining a group of Chicago-area moms for a tour of a major biotechnology provider’s research center. These women, who came as a part of the Illinois Farm Families program, had voiced concerns about GMOs and wanted the chance to see first-hand what biotech really means for their families. After an incredible afternoon of learning and discussions with women who work in biotech, women with families and lives much like their own, these influential thought leaders found that there is less to fear about food than they previously suspected.
Starting early on a Saturday morning, the group of about two dozen boarded a flight to St. Louis. These moms, busy women with hectic schedules themselves, showed not only the importance they placed upon learning about GMOs but also the value they place upon the Illinois Farm Families program as a whole. They embraced the idea of exploring agriculture and actively seeking knowledge upon which to base their judgments on a topic we all value- feeding our families the best that we can.
Sponsored by Illinois Farm Families with additional support provided by the Illinois Corn Marketing Board, IFF invited all the women who participated in traditional IFF farm tours since the program began in 2012. Nearly half of them signed up for the GMO tour that was designed specifically for IFF alums.
After leaving, the participants filled out surveys to help IFF evaluate how the tour impacted their views. The results were clear; the day was a success for farmers and consumers alike.
Delving into the data, the numbers backed IFF’s approach. The moms reported a 26 percent reduction in their overall concerns about GMOs. What did they gain? According to the women themselves, they left with a much better understanding of the human safety of GMO seeds and crops after the tour.
The knowledge they gained furthers IFFs goal of dispelling the many myths, perpetuated by the media, which lead to food fears. With so many removed from the farm, the concerns of these women are understandable. They only want to feel good about the decisions they make for their families.
More so than knowledge, the women began building trust. Sitting face-to-face with scientists who share their values and having open, honest conversations establishes a relationship. These experiences and connections bring us together and establish a mutual understanding both stronger and more satisfying than pop culture propaganda could ever be.
Don’t take my word for it. Be like these moms and find out for yourself. Over the next few months, the women will blogging and share their experiences on their personal social media channels. Check back with the IFF website, www.watchusgrow.org, and explore their worlds like they explore ours.
Posted By Cathryn May 5, 2015
Today, Panera Bread Co. announced they would join the anti-everything parade of restaurants phasing out ingredients en masse in what they believe to be an attempt to gain a marketing advantage over competitors. While this sort of food snobbery may be trendy, it does little good for actual consumers and pushes the food conversation even further into the realm of unrealistic, self-righteous ridiculousness.
First off, Panera presumably hopes that consumers will assume that the exclusion of ingredients on their “no-no” list leads to a healthier product. With items like the steak and white cheddar panini, this couldn’t be further from the truth. At 1050 calories and a whopping 46 grams of fat, this purportedly natural option will naturally lead to an ever-increasing waistline for the average American.
Simply, just because an ingredient is hard to pronounce does not mean it is bad. Just because it sounds “natural” does not mean it is the healthy option. It is easy to fall into the natural trap, but easy is not always best. Healthy eating requires actually reading about the nutritional value of food, not casually complying with the latest fad.
Also of note, what about their beverage options? The press releases thus far have stressed what they will cut from their foods, but it is hard to imagine that they will hold their beverages to the same standards. If the company truly holds that these ingredients should not be served in their establishments, they cannot then hypocritically offer the soda options that most people enjoy to wash down the sometimes dry sandwiches.
By 2016, Panera will have half-heartedly bought into the hypocrisy of marketing their food as healthy without actually changing the nutritional value of their menu. The information of actual importance, such as the calorie, fat or sodium count, doesn’t have to change by their logic – only consumer perceptions. Emotionally, it might feel good for some. In terms of actual impact, it could be a dietary disaster.
Posted By Cathryn April 13, 2015
Today, Corn Commentary features a guest post written by CommonGround Minnesota volunteer Kristie Swenson. It originally appeared on the Minnesota Cornerstone blog and can be viewed there by clicking here.
Fellow Farmers: Tell Your Story and Meet Growing Consumer Demand for Information
Kristie Swenson is a family farmer in Trimont and CommonGround volunteer.
Recently, I had one of the most intimidating experiences of my entire life: I did multiple live media interviews about agriculture.
Along with three other CommonGround volunteer farm women, I traveled to New York City to give TV and radio interviews about agriculture. During one of the interviews, we rattled off the eight GMO crops, and the interviewer was clearly surprised. “Wow,” he said. “I had no idea there were only eight. It seems like there are many more than that because you hear about it all the time.”
THAT is exactly why it is so important for farmers to be sharing our stories. THAT is exactly why it is so important for farmers to raise our voices and answer questions. And THAT is exactly why it is so important that we, as farmers, become more willing to connect with consumers.
Farmers have an awesome and unique story to tell. How many times have you seen the sun rise in the East, set in the West, and stars fill the night sky – all in the same day? How many times have you planted seeds, waited, and watched for them to break through the ground? How many times have you been one of the VIPs watching (or helping) a mama animal give birth, and then cheering when the newborn gets to its feet for the first time? How many times have your children or grandchildren ridden with you in the tractor and fallen asleep on the buddy seat?
Farmers are blessed with these opportunities. They may seem “normal” or “everyday” to us, but to the average consumer who has never seen an animal being born or ridden in a tractor, these experiences are nothing short of exotic and rare. Farmers are some of the select few who get to see nature’s beauty at her finest hours. We have a deep appreciation for the earth and for the cycle of life. We understand that we need to care for and respect our environment, our soil, and our livestock, because we rely on them for our livelihood.
These are things that can be difficult to understand for the average consumer. The average consumer is bombarded with information and is ill-equipped to sort through it all for a simple, clear, and straightforward answer.
Kristie Swenson, left, recently talked food and farming during a media tour in New York City.
This is where we, as farmers, can answer questions and help clear up the misinformation. Farmers can be – no, farmers should be — the people consumers turn to when they have questions about how food is grown and raised.
What’s stopping us? Too busy? Not interested in that facemail twittergram stuff? Fear?
I can relate to those things. I have two small children, my husband and I farm with my parents, plus I have a full-time job. I’m only on Facebook and LinkedIn, and it is scary for me or my family to be attacked online. But even though speaking up for agriculture can be nerve-wracking, it’s necessary.
I am fiercely proud and honored to have grown up on a farm. I am privileged that my husband and I get to farm the same land that my parents and grandparents farmed. We want our children to have the opportunity to farm. My passion for agriculture and my desire for my children to have the opportunity to farm outweigh the excuses that “I’m too busy”, “I’m not interested in social media”, and “I’m afraid of receiving hateful comments”.
Fellow farmers: Becoming a voice of truth, encouragement, and clarity is critical. Farmers have often responded to consumer demands, and one of those demands now is to simply know more about how food is grown and raised. Most consumers don’t work with it every day; they don’t know what lengths farmers go to raise safe, healthy animals and crops. So let’s meet this demand, answer questions, talk about concerns, and help build understanding in what we do and why we do it.
Will you help me? Will you be a voice for agriculture?
Kristie Swenson is a CommonGround volunteer who farms in Trimont, Minn., and also works as an ag lender. You can follow Kristie on Facebook here.
Posted By Cindy April 7, 2015
If you put the Food Babe and the Science Babe in a ring together, I’d definitely put my money on Sci-Babe.
Science Babe Yvette d’Entremont is an analytical chemist with a background in forensics and toxicology – and a big attitude that does not tolerate any BS when it comes to science. And that is where she has a big issue with the self-proclaimed food critic Vani Hari, aka Food Babe. Sci-Babe just wrote a scathing piece on Gawker (caution: Sci-Babe uses profanity liberally) that rightly takes the Food Babe to task for being “the worst assault on science on the Internet.”
“Reading Hari’s site, it’s rare to come across a single scientific fact,” writes Sci-Babe. “Between her egregious abuse of the word “toxin” anytime there’s a chemical she can’t pronounce and asserting that everyone who disagrees with her is a paid shill, it’s hard to pinpoint her biggest sin.”
Hari’s rule? “If a third grader can’t pronounce it, don’t eat it.”
My rule? Don’t base your diet on the pronunciation skills of an eight-year-old.
Sci-Babe notes that Food Babe is famous for calling anyone who questions or criticizes her “haters and shills, racist or sexist” – including anyone in the scientific community like Dr. Kevin Folta with the University of Florida. “If her arguments had merit, she could engage in a battle of wits with her detractors instead of making insidious accusations,” says Sci-Babe.
At the same time she labels most real scientists like Folta “shills” for the biotech industry, Food Babe is making her own fortune shilling for herself and her pet products like Suja organic juices.
The good news is that Food Babe is getting some serious negative press lately, like this article in the NY Times last month. One can only hope that some of this can get through to any of her loyal followers that have more scientific knowledge than the average third grader.
Better yet, how about a Boxing Babe Beatdown where the last babe standing wins? I’d still bet on Sci-Babe even against a whole #FoodBabeArmy.
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